Omar Berrada
As I start as Chief Executive of Manchester United, I wanted to get in touch with you directly as representatives of our fans, It is my huge privilege to have been given the opportunity to lead this great club into its next chapter. Wherever you are in the world, people know Manchester United. The football, the history and the success, and most of all, our fans.
Taking the role of CEO at Manchester United is a huge responsibility. I can promise you that we will do everything we can to deliver the titles, trophies and culture expected of this club across our men’s, women’s and academy teams. I also want you to know how seriously I take fan engagement. Fans are the lifeblood of any club. And that is particularly true at Manchester United. I look forward to working with MUST, the Fan Advisory Board, Fans’ Forum and all fan groups to ensure their views and feedback are heard at the club.
In terms of my immediate priorities, I will be focusing on the summer transfer windows alongside joining our men’s team’s tour to the US. I will also be spending time with our women’s team when they are back for pre-season and getting to know colleagues across the club. I look forward to meeting with you to share more about my priorities and vision for Manchester United. I am also keen to hear from you – your feedback, ideas and questions. Please feel free to reach out to me, Collette or Rick if you have any further questions. Otherwise, I look forward to meeting you over the coming months.
Manchester United Statement
Manchester United is pleased to announce the appointment of Omar Berrada as its new CEO.
The Club is determined to put football and performance on the pitch back at the heart of everything we do. Omar’s appointment represents the first step on this journey.
As one of the most experienced football executives at the top of European football, Omar brings a wealth of football and commercial expertise, with a proven record of successful leadership and a passion to help lead change across the Club. He previously served as Chief Football Operations Officer for City Football Group overseeing 11 clubs across five continents and, prior to this, held senior roles at Barcelona.
It is our stated ambition to re-establish Manchester United as a title-winning club. We are pleased that Omar has joined us to help achieve that goal, so that, once again, United fans can see, in the words of Sir Matt Busby, the red flag flying high at the summit of English, European and world football.
Manchester United F.C.
Manchester United is one of the most successful clubs in world football, with a glittering history of winning silverware in English, European and global competitions.
We are one of the most popular and successful sports teams in the world, playing one of the most popular spectator sports on Earth. Through our 141-year heritage, we have won 68 trophies, including a record 20 English League titles, enabling us to develop what we believe is one of the world’s leading sports brands and a global community of 1.1 billion fans and followers.
Our large, passionate community provides us with a worldwide platform to generate significant revenue from multiple sources, including sponsorship, merchandising, product licensing, broadcasting, and matchday.
We attract leading global companies such as Adidas, Tezos, TXC Technology, and Snapdragon that want access and exposure to our community of followers and association with our brand.
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