Jorge Enrique Alfaro Alcántara, the President of the Federación Mexicana de Fútbol Asociación (FMF), leads Mexico’s football governing body with vision, dedication, and a commitment to excellence. Under his leadership, the FMF focuses on modernizing administrative structures, strengthening youth development programs, and enhancing Mexico’s presence in international competitions. He works closely with executive committees, league officials, and technical staff to implement policies that balance sporting success with sustainable growth and community engagement, ensuring that Mexican football thrives both on and off the field.
The FMF, founded in 1927, oversees all aspects of football in Mexico, from professional leagues like Liga MX and Liga de Expansión MX to amateur, youth, and women’s competitions. It manages the national teams, coordinating their participation in CONCACAF and FIFA tournaments, while ensuring compliance with international regulations. The federation also promotes infrastructure development, training programs for players, coaches, and referees, and initiatives to increase fan engagement, sponsorship, and media coverage.
Through its programs and strategic vision, the FMF has become a cornerstone of Mexican football, nurturing talent, supporting stadium and facility improvements, and cultivating a deep cultural and social connection with fans across the country. The organization continues to shape the future of football in Mexico, striving for excellence at every level.