Dana Strong is a leader defined by clarity of vision, courage of conviction, and an unrelenting belief in the power of people and progress. Her journey is one of global perspective and purpose-driven leadership, shaped by decades of experience across continents, cultures, and industries. From the very beginning of her career, Dana distinguished herself not only through strategic brilliance, but through a deep commitment to building organisations that innovate, inspire, and endure.
Rising through senior leadership roles in some of the world’s most complex and competitive markets, Dana developed a reputation as a transformational leader—someone capable of navigating change while keeping people, creativity, and long-term value at the centre of every decision. Her career reflects a rare balance of commercial excellence and human insight, proving that strong performance and strong values are not opposing forces, but powerful partners.
As Chief Executive of Sky, Dana Strong has led one of Europe’s most influential media and telecommunications businesses through a period of rapid technological evolution and cultural change. Under her leadership, Sky has continued to thrive as a creative powerhouse and a customer-first organisation, embracing innovation while remaining grounded in trust, inclusion, and responsibility. She has championed original storytelling, digital transformation, and sustainability, ensuring the company not only entertains millions but contributes meaningfully to society.
Dana’s impact extends far beyond the boardroom. Appointed a Commander of the Order of the British Empire (CBE), her recognition reflects not only business success, but her contribution to the UK economy, leadership excellence, and commitment to empowering others. She is a role model for inclusive leadership—someone who actively opens doors, nurtures talent, and demonstrates that diverse voices are essential to building resilient, future-ready organisations.
What makes Dana Strong truly inspiring is her calm strength and unwavering integrity. She leads with authenticity, listens with intention, and acts with purpose. In an era defined by disruption and uncertainty, she represents a new generation of leadership—one that is bold yet compassionate, strategic yet human. Her story is a powerful reminder that true influence is not about position, but about impact, and that with vision, courage, and empathy, leaders can shape industries, inspire people, and leave a legacy that matters.
Sky is one of Europe’s leading media and entertainment companies and we are proud to be part of Comcast Corporation. Across six countries our innovative products connect 23 million customers to the best apps, and all the entertainment, sports, news and arts they love, including our own award-winning original content.
Sky Group’s story is a incredible testament to a company that has not only shaped the modern media landscape but has continuously reinvented itself with a relentless belief in “Believing in Better.” From its beginnings as a bold pioneer in satellite television, Sky has grown into one of Europe’s leading media and entertainment companies, touching the lives of millions and setting new standards for how we experience news, sports, and entertainment.
Sky’s history is a thrilling timeline of groundbreaking achievements. They were the first to bring 24-hour news to the UK and revolutionized sports broadcasting with innovations like the on-screen clock and score line. Their commitment to staying ahead of the curve is truly inspiring; they were the first UK broadcaster to embrace digital TV, and they pioneered the ability for people to pause, rewind, and record live television with the launch of Sky+. But Sky’s vision extends far beyond technology. Through Sky Originals, they have become a major producer of ambitious, award-winning content, investing in the creative industries and creating thousands of jobs. With initiatives like Sky Studios Elstree, they are building a legacy of storytelling that will power the UK economy and culture for years to come.
Beyond the screen, Sky is an uplifting force for good in the world. Their social impact program, Sky Up, works to close the digital divide by giving people access to the internet and opportunities in media and tech, while their Sky Zero initiative is a powerful commitment to becoming a net-zero carbon company. By championing sustainability and community engagement, Sky proves that a major corporation can be a true leader, driving both business success and positive change in the world. It’s an inspiring story of a company that is always looking forward, always innovating, and always believing in a better tomorrow for its customers, their communities, and the planet.
We’ve been transforming the media and entertainment industry for 30 years. We reach 120 million people across Europe. We have 31,000 brilliant colleagues at Sky and we work with 11,000 suppliers across the world. We believe the way we do business has a big impact on everyone. So we’re always looking for new ways to do the right thing for our customers, our people, our partners and the world.
Own or work here?