Dame Carolyn McCall, DBE who is married to Peter and has three children, became the first female Chief Executive of ITV in January 2018.
In 1986 she joined The Guardian Media Group, where she progressed from within advertising sales to become CEO.
In 2008, she was named Veuve Clicquot Business Woman of the Year and appointed Officer of the Order of the British Empire (OBE) in the 2008 Birthday Honours for services to women in business
Carolyn was appointed as the Chief Executive of easyJet in 2010 (one of five female CEO’s of a FTSE 100 Index company) and during her tenure, the airline’s shares almost quadrupled. In 2014, she was awarded a Doctor of Science Honoris Causa by Cranfield University in recognition of her outstanding contribution to the aerospace industry and her distinguished achievements in international business and was appointed Dame Commander of the Order of the British Empire (DBE) in the 2016 New Years Honours for services to the aviation industry.
Over the years, she has served as a non-executive director at a number of businesses including Lloyds TSB, New Look, Tesco, Burberry Group and the Department for Business, Energy and Industrial Strategy. Carolyn is leading the ITV strategy to be “More than TV” and is focusing on three key areas: – strengthening the integrated producer broadcaster; growing UK and Global production and creating a scaled Direct to Consumer business.
ITV, as an integrated producer broadcaster (IPB), creates, owns and distributes high-quality content on multiple platforms globally. We also continue to diversify our business through the opportunities presented from consumers ’ willingness to pay for great content and to engage with ITV as a trusted brand.
ITV Purpose and Strategy
Our purpose is to be More than TV. We connect millions of people every day, make content they can’t get enough of and reflect and shape the world we live in… and we do all this through the power of creativity. This is aligned to our strategic vision, to be a digitally led media and entertainment company that creates and brings our brilliant content to audiences wherever, whenever and however they choose. Our initiatives to drive growth and future value are clear, building upon ITV’s unique and winning combination of creativity and commercial strength.