Chaaye khana was conceived in our minds long before it was established five years ago in F-6 Islamabad. The idea to have a tea-centric cafe in a nation, that consumes more tea per capita than any other country, grew stronger with time and in the absence of any viable hang-out options for the professionals, the housewives, the family or simply someone who loves a good book with their tea. The success of chaaye khana is as much a result of the gap that existed in the marketplace as it is of the careful planning that went into designing the right menu, the right space for our customers and the right training of our staff. From the seventy different blends of tea to the ever evolving food menu to the music that plays all day long; everything is personally selected. This personal involvement in all things chaaye khana is the bedrock on which it was built and continues to operate to this day.
A brand that was established for the love of tea has come a long way since it’s inception. Chaaye khana now serves customers in several outlets in Pakistan and continues to grow. As the chaaye khana brand grows, our franchise team is inundated with queries for more franchises around the country and more recently, from other parts of the world. Pakistan is a country where tea is not just a beverage; it is a thirst quencher, a reason for a friendly get-together, a day-starter, a peace-offering, a relaxant, a snack, a meal, a deal-breaker tradition. We are a people that will conduct a multi-million rupee deal over a cup of tea. It is an essential ingredient of our social fabric, had at all formal and casual occasions and at all levels of our social strata. It is not a beverage. It’s a social lubricant. So, it is no wonder that Pakistan is the highest per capita tea-drinking nation of the world and for a country steeped in teaness, it is indeed surprising that we don’t have a tea-house or even a tea-themed cafe.
We do however have all varieties of coffee-centric cafes cropping up in all the major cities of Pakistan that target a very small market but for an avid tea-drinker, we only have the local dhabas or the lobbies of five star hotels. chaayekhana offers a concept that has been conspicuously missing from Pakistan. A high-end cafe that specializes in all things tea; an alternative to the lobbies of expensive hotels that serve tea-bags in water. A place where people come with family and friends to have their favorite type of tea while relaxing in a congenial atmosphere. A place where one can meet with business associates for quick cup of tea to discuss matters of commerce or where someone can grab a book to enjoy with a cup of tea or work on their laptops in solitude. chaayekhana has over seventy blends of teas, hand-picked from all over the world. We cater to the hard-core tea drinker who knows exactly what he wants, as well as to those with an adventurous streak, who want to try out one of our blends from our six different verities.
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