The juxtaposition of 1501 Broadway’s architecturally rich, landmarked exterior and its newly reimagined interiors offers an engaging combination of the historic and modern aesthetics to create an unparalleled environment. In search of a reimagined design for its iconic Times Square asset, one that pays tribute to its historically rich nature while integrating a forward-looking approach to the workplace, ownership tapped renowned interior architecture firm MKDA to spearhead its pre-built program featuring suites ranging from 2,000-to 13,000 square feet. This work dovetails with the completed $50 million dollar capital improvement project which included a new lobby, elevators and escalators, upgraded common corridors, Macchiato Expresso & Wine Bar and more.
Located at the epicenter of the bustling Times Square submarket in Manhattan – 1501 Broadway, known as The Paramount Building, grants convenient access to a wide range of retail, restaurant, hospitality and entertainment destinations–including 40 theatres within the immediate area, 165 restaurants and 19,300 hotel rooms around Times Square. In addition, the building is situated within the commuter triangle, allowing for convenient access to Port Authority and Grand Central, as well as the MTA transit lines 1,2, 3, 7, S, and NQRW.
Paramount Global stands as one of the world’s most dynamic and influential entertainment powerhouses — a company whose legacy has shaped generations of storytelling and continues to inspire the future of global media. From its origins in Hollywood’s golden age to its leadership in today’s digital frontier, Paramount has remained steadfast in one mission: to connect, inspire, and entertain audiences everywhere through the transformative power of creativity.
Headquartered in New York City, Paramount Global unites a constellation of world-renowned brands — including Paramount Pictures, CBS, MTV, Nickelodeon, Showtime, Comedy Central, and Paramount+ — each one a symbol of innovation, authenticity, and cultural impact. With a reach spanning over 180 countries, Paramount’s content resonates across every screen, culture, and generation, championing stories that spark imagination and reflect the diverse voices of the world.
At its heart, Paramount Global is driven by vision and purpose. It thrives at the intersection of artistry and technology — empowering creators, pioneering streaming innovation, and redefining entertainment for a connected global audience. Through film, television, digital media, and immersive experiences, Paramount not only entertains but also uplifts, informs, and inspires, staying true to its heritage while boldly embracing the future.
Under the leadership of forward-thinking executives and creative visionaries, Paramount continues to evolve as a beacon of excellence and imagination. Guided by values of integrity, inclusion, and storytelling brilliance, the company’s mission is clear: to celebrate the human experience through stories that move hearts, challenge minds, and unite the world in wonder.
In every frame and every platform, Paramount Global embodies the belief that great stories endure — and that in sharing them, we illuminate the world with creativity, courage, and hope.
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